"All professionals can grow their business, with the help of practical and actionable advice."

Ben Paul - Director founder The BD Ladder

Ben has over 20 years of experience in providing sales and marketing advice. He is the  CEO/Managing Director and founder of The BD Ladder. Ben enjoys collaborating with teams and individuals to help them to better understand, build and enhance their brands.

Prior to establishing The BD Ladder, he was the Business Development and Marketing Director at one of the country’s leading law firms, Kensington Swan. In this role, he was part of the management team that oversaw the firm’s successful combination with the world’s largest law firm, Dentons.  Ben led and managed the successful rebranding of the firm to Dentons Kensington Swan.

He has also established a key client program in the NZ arm of a leading Trans-Tasman engineering consultancy.  Previously to this, he reinvigorated a key client programme at a Fortune 500 listed engineering consultancy. Ben has also worked directly for two global accountancy firms in both Auckland and London. He has delivered a proposal response which was held up as global best practice across one of these firm’s internal global networks. Ben is very experienced in providing practical sales and marketing advice to those he works with.

Delivering Results

One of Ben’s key strengths is that he brings active change to the way things are done, so that his clients can achieve the results that they aspire to. A credible coach and mentor who believes in a simple step by step approach to help individuals adapt and change their client winning strategies.

Client Testimonials


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Tracking your BD activities - The key client tracker