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The Business Development Playbook for Professional Services

The Business Development Playbook for Professional Services

The BD Playbook: A step-by-step sales guide for professional services.

Take the stress out of winning work

Get the end-to-end guide to planning and delivering effective BD activities, packed with tools, and templates designed to build stronger client relationships, and help grow your revenue.

The BD Playbook for Lawyers, Accountants. Engineers - Professional Services BD

Benefits of the BD Playbook

  • Generate more new clients and grow your firm

  • Build stronger relationships with clients

  • Increase your confidence in approaching business development

  • Develop a consistent and effective business development strategy

Want to know more about what’s inside the BD Playbook?

  • A guide to understanding your value proposition, and how to communicate it effectively

  • Strategies for identifying your ideal target clients and building contact lists

  • Tips for allocating your business development time effectively

  • Templates for emails and calls to get meetings with prospects

  • A meeting planner to help you prepare for prospect and new client meetings

  • Techniques for opening meetings and driving outcomes in client conversations

  • A tool to help you understand clients’ needs and tailor your services accordingly

The Business Development Playbook for Professionals
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