Client Testimonials


What Our Clients Say

Below is a selection of our client testimonials. Hear what some of our clients and those who have worked with our team have to say about the work that we do. The BD Ladder is focused on helping you become client centric, and the client testimonials below, demonstrate that we live and breathe what we do.

Mark Campbell - Client review The BD Ladder

Ben was brought into the business I was running (Calibre NZ) to assist with developing long term client relationships and win new business with clients we hadn’t previously been engaged by. Ben’s professional and engaging style helped us map out the key relationships and plan the engagement which ultimately led to new opportunities and revenue growth.

Mark Campbell

Principal Consultant at Mark4Advisory
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“She has impressive knowledge of our clients and business. She knows what is ‘market’. She often works against tight deadlines for tenders and we can always count on her to deliver quality work within a tight timeframe.”

Amy Tin

Banking & Finance Special Counsel - McCullough Robertson
Diane-Petit-Laurent

“Piers was energetic about assisting with the document. We agreed a clear timeline of who was delivering what, which really helped to keep the momentum going and all deadlines were met. I really appreciated the fact that Piers looked on the client website with a view to changing the document to be more aligned to the brand of the client. He did consult with me before pushing through all of the changes. I was really pleased with the work and contribution Piers made.”

Diane Petit-Laurent

Partner, Saffery Champness
Claire Baldwin

I worked with Lucy at ImpactLab and valued her personable and customer-centric approach, she was always willing to do whatever it took to get results. Thanks to Lucy’s focus on leveraging LinkedIn for social media campaigns, our following grew exponentially in the time she was with us. Throughout our time working together, Lucy was conscientious, meticulous and personable – she has a great sense of humour and an impeccable work ethic. I would highly recommend Lucy to anyone looking for someone who can deliver results and take their social media presence to the next level.

Claire Baldwin

Manager Community Engagement and Partnerships
Kerry gives his client testimonial for the BD Ladder

“Ben is someone that I trust to support me to succeed in developing relationships, winning better work, building trust with senior executives and buyers. He’s the kind of advisor who is more about clear, practical plans that work, rather than theory – he knows the science behind trust and relationships, but when he coaches it’s not about grand plans, but small simple ideas that you can practice and implement easily and repeatedly. Ben stays in touch and makes sure that every time we meet, he leaves me with at least one good idea I can use that relevant to what I’m doing at the time.”

Kerry Newell

Technical Director, AECOM
Sarah Wallace - Knowledge and Legal Excellence Manager - McCullough Robertson

Elizabeth is simply exceptional. She easily interacts with and has a deep and reliable knowledge of, all parts of our business – and the clients and communities in which we operate. Elizabeth thinks outside the box and frequently identifies opportunities and connections that add significant value to finished products. She is unflappable in the face of tight deadlines and brings care and attention to detail to every project. “She builds strong working relationships with ease and is generally regarded as one of our ultimate ‘safe pairs of hands’, a consummate professional and a joy to work with.”

Sarah Wallace

Knowledge and Legal Excellence Manager - McCullough Robertson-
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“I worked with Piers during his time at Simmons & Simmons – bottom line he made the bids process easy. He not only ticked all the usual attributes of effective bid management – knowledge of English language, excellent written communication skills thorough and attention to detail, excellent verbal communication skills, knowledge of computer operating systems, hardware and software the ability to think clearly using logic and reasoning, excellent project management and administration skills. He also took the time to understand the end client as well as the stakeholder team he worked with which allowed him to deliver a more effective service. I have no hesitation in recommending him.”

Waheed Aslam

Global Head Asset Management & Investment Funds, Simmons & Simmons
Alec gives his client testimonial for the BD Ladder

In the time I worked with Ben, he made a real impact on my practice by delivering practical Business Development advice. Our success rate in winning major proposals and tenders increased significantly as he managed, wrote and delivered the RFP responses with a client centric focus. Ben’s advice is focused on generating profitable revenue growth to those he works with.

Alec Flood

Former Audit Partner, Grant Thornton New Zealand
Ross Lomas

“Piers made himself available at short notice and turned around the documents quickly. He contributed to the discussion around design, sharing his experience to help us get to a great end product. The tenders have mostly been successful and I am convinced the quality of document has played its role in this, so thank you for your hard work and support.”

Ross Lomas

Partner, Saffery Champness
Samantha Almeida Marketing & Client Development Leader - Calibre

Ben is a fantastic business development and marketing coach who provides practical advice tailored to Calibre’s business needs. He has taken the time to understand our business and ensures the solutions he provides add value to our clients and enhances our brand.

Ben has built a strong rapport with me and I am able to call on Ben whenever I need support. I trust the advice he gives me and enjoy working collaboratively with him.

Samantha Almeida

Marketing & Client Development Leader, Calibre Group
Sadie Baron

“Piers worked in my BD team and was a very professional and hard working member of our business development function. He focused on delivering exceptional results and really understood what can make a difference on a pitch or proposal. He also brings a level of creativity to his work.”

Sadie Baron

Chief Marketing Officer, Reed Smith
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“Ben has exceptional skills in leading bid teams and writing winning Executive Summaries. His main strength is fully understanding and clearly articulating the key requirements sought and developing his clients key messages and how relate to them. Many people talk about being client-centric, Ben lives and breathes it, it is part of his DNA. This is why his RFP responses stand-out against the competition and have a high success rate.”

Sean Neely

Head of Bid and Go to Market, ASB Bank
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“Piers quickly picked up my request at short notice and turned round a great first draft based on previous tenders I had signposted him to in a tight timescale. I was impressed that he took the time to research the client and added key points into the tender without being fed them. I was really impressed with the speed of response but also the manner of response, which was incredibly helpful and offering to do more than I had initially asked for at very short notice.”

Jane Hill

Partner, Leading Accountancy Firm
Richard Knott, client testimonial

I worked very closely with Ben on a number of significant proposals and bids. Ben’s help was invaluable. He was able to pull me back so that we could reassess the situation. With his coaching, advice and guidance I was better able to understand the needs of my client. As a result my proposals were more focused and better addressed my clients requirements. Ultimately I believe that with Ben’s assistance I was able to win more work that I would have otherwise done.

Richard Knott

Director at Richard Knott Limited
Ryan Stowers

“Piers was helpful throughout the proposal, putting together a document that showcased our tax offerings. I particularly appreciated him taking charge of the process at the beginning to keep me on track!”

Ryan Stowers

Senior Tax Manager, Saffery Champness