Seasons Greetings 2021
Seasons Greetings to all our clients, business partners, subscribers, supporters, friends and family. As we close out 2021 we reflect back on what has been another unique year. Like many…
The Great Resignation is Coming, what does it mean for your BD & Marketing efforts?
There is a shift coming, and it’s one that most likely won’t be welcomed by most employers. It has been brewing for the last 18+ months, and for many employees,…
BD Harder! In an up market, you need to focus more on BD
The current market has seen an uplift in spend across many professional services firms. Many lawyers, accountants, engineers, architects etc., have seen work coming to them and therefore have had…
The November BD Round-Up
What do we have in-store in November’s BD Round-Up Blog? We have an eclectic mix of articles ranging from relationship building ideas, account management, content marketing strategies, thought leadership marketing for the subject matter expert, tips…
BD tips from the Inside – how a construction industry leader built an enduring network of business connections
Welcome to our third article in the “BD tips from the inside” series. This month, Elizabeth Petersen chatted to Shannon Percy about her experience with building a network and making…
The October BD Round-up
The October BD Round-Up contains a wide variety of amazing content from a host of authors and global experts. It’s a magic combination of seven articles covering different topics and…
How to effectively use social media to grow your professional services firm
If you think social media is reserved for businesses with shiny, Insta-worthy products to sell, or for dreamy food or accommodation providers, you might want to think again. Engaging with…
The September BD Round-Up Blog
I am delighted to be back in the editor’s seat of the September BD Round-Up Blog. The articles compiled in the September BD Round-Up Blog include digital content marketing considerations in a post-pandemic world; sales tips;…
BD tips from the inside – a deep dive into Corporate Social Responsibility
Corporate Social Responsibility (CSR) activities are not only valuable for buidling internal cultural and purpose, but are also important for new business development and commercial outcomes. BD tips from the…
BD & Marketing in Lockdown – a simple how-to guide.
No one can be certain when they may or may not go into a lockdown again. As I write this here in Auckland, we look like we may be housebound…